Know when your gear pays for itself
Rental IQ tracks payback progress for every item you own. See what has already paid for itself, what is close, and what still has a long way to go.
You’re guessing which gear is profitable
You bought a camera body for $4,000 and have rented it out dozens of times. But has it actually earned back its purchase price? Most equipment owners don’t know the answer.
Without tracking payback, you can’t tell your best investments from your worst. You hold onto gear that will never break even and hesitate to buy gear that would pay off quickly.
Rental IQ calculates payback progress automatically from your actual rental history, so every dollar is accounted for.
How it works
Import your rental data
Upload a Sharegrid CSV export or connect your email to pull in transaction history automatically. You can also log off-platform rentals by hand.
We fill in what your gear cost
Most items get a price as soon as you import them, so payback starts tracking without any setup. Bought used or got a deal? Change it to what you actually paid. Anything we can’t find a price for, like a custom kit, is left for you to fill in.
See payback progress instantly
Every item gets a payback percentage showing how much of its cost you have recovered through rentals. Items that have earned back their full purchase price are marked as paid off.
Track break-even timelines
See how many months it took (or will take) for each item to pay for itself. Compare across your inventory to understand which purchases earn back fastest.
What makes this different
Built on real rental data
Every payback calculation comes from your actual transactions, not estimates or industry averages. Every dollar traces back to a specific booking.
Item-level granularity
See payback progress per item, not just portfolio totals. Know exactly which pieces of gear have earned their keep and which are still working toward it.
Automatic fee tracking
Sharegrid fees, multi-day discounts, and promo discounts are broken out automatically. Payback is calculated on net earnings, not gross.
Purchase cost as the baseline
Payback is measured against what the gear cost you, not a formula. We fill in a market price to start, and if you paid something different, set it to your number and everything recalculates.
Who it's for
Solo owner-operators
If you rent out a few pieces of your own production kit on the side, payback tracking tells you whether that gear is actually paying for itself or just sitting in a case.
High-volume renters
When you have 15+ items generating income, you need to know which ones carry the portfolio and which ones drag it down. Sort your inventory by return to find the answer fast.
Rental houses
For a rental house managing inventory across multiple clients, payback tracking gives you a portfolio-level view of total investment vs. total return, plus the ability to drill into any single item.
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